Who is the King of Football? Why the title still belongs to Pele

“King of Football” is not a ranking. It is a nickname, and it belongs to one man: Pele, who has been O Rei do Futebol in Brazil since 1958. Ask the question in India today, though, and most people mean something else — they are asking whether Lionel Messi or Cristiano Ronaldo has taken the crown.

Both are worth answering, and they have different answers. This page covers where the title came from, why the numbers behind it are impossible to compare across eras, and who the contenders have been from Pele to the players who will inherit the argument.

Why is Pele called the King of Football?

The nickname was given to him by crowds, not by a marketing department, and it dates from the 1958 World Cup in Sweden. Pele was 17. He scored a hat-trick in the semi-final and two more in the final as Brazil won their first world title, and by the time he came home the Brazilian press and the terraces had settled on O Rei — the King.

Nothing since has dislodged it. He won the World Cup three times, in 1958, 1962 and 1970, from the four tournaments he played. He is the only player in the history of the game to win three, and that is the single hardest record in this whole argument to attack: Messi has one, Maradona had one, Ronaldo has none.

Nobody agrees how many goals Pele scored

This is where every “king of football” comparison quietly falls apart, and it is worth understanding before you trust any table that puts Pele’s total next to a modern player’s.

Source	Goals	What it counts
RSSSF (competitive only)	767 in 831 games	Official matches only
RSSSF (all matches)	1,284 in 1,375 games	Including friendlies and tours
FIFA	1,281 in 1,363 games	Including friendlies and tours
Guinness World Records	Around 1,280	Including friendlies and tours

The gap is not a rounding error. It is roughly 500 goals, and it exists because Santos and the New York Cosmos played enormous numbers of exhibition matches and friendly tours that some record-keepers count and others do not. Neither Guinness nor FIFA publishes a full match-by-match list, so the disagreement cannot be resolved from the outside.

What that means in practice: comparing Pele’s “1,280” to Cristiano Ronaldo’s career total of 976 is not a like-for-like comparison, and neither is comparing Pele’s competitive 767 to a figure that includes friendlies. Any page that puts one number against the other without saying which basis it used is telling you nothing.

Pele and Maradona were not allowed to win the Ballon d’Or

Here is the fact that reframes every cross-era trophy table, and most articles on this subject leave it out.

When the Ballon d’Or began in 1956, only European players were eligible. That rule stood until 1995. Pele and Diego Maradona spent their entire careers ineligible for the award that modern comparisons treat as the measure of greatness — which is why both finished with zero while Messi has eight.

In 2016, for the award’s 60th anniversary, France Football went back and re-ran the pre-1995 years as if the world had always been eligible. The result:

Player	Retrospective Ballons d’Or	Years
Pele	7	1958, 1959, 1960, 1961, 1963, 1964, 1970
Diego Maradona	2	—
Garrincha, Mario Kempes, Romario	1 each	—

That is 12 of the 39 awards handed out before 1995 that would have gone to South Americans. Two things to be clear about, though: this was a thought experiment, not a re-award, and the original winners keep their trophies. Nobody was stripped of anything.

Still, it changes the shape of the argument. “Messi has eight Ballons d’Or and Pele has none” is true and almost meaningless. On France Football’s own reckoning the honest line is eight to seven.

The other claimants to the crown

Player	Country	World Cups won	Ballon d’Or
Pele	Brazil	3 (1958, 1962, 1970)	0 (7 retrospective)
Diego Maradona	Argentina	1 (1986)	0 (2 retrospective)
Zinedine Zidane	France	1 (1998)	1 (1998)
Ronaldo Nazario	Brazil	1 (2002)	2 (1997, 2002)
Ronaldinho	Brazil	1 (2002)	1 (2005)
Lionel Messi	Argentina	1 (2022)	8
Cristiano Ronaldo	Portugal	0	5

Maradona’s case rests almost entirely on one tournament, and it is a strong enough case that it has survived forty years. He captained an unfancied Argentina to the 1986 World Cup and produced, in a single quarter-final against England, both the most notorious goal in the sport’s history and one of its finest — the handball, and then the run from inside his own half past half the England team. That quarter-final is also why he, and not Pele, is the one they call the God of football.

Messi or Ronaldo: the modern version of the question

For the last twenty years the question has narrowed to two men, and by August 2026 both of their international careers are effectively closed.

Messi won the World Cup in 2022, added the Copa America in 2021 and 2024, and at the 2026 World Cup finished as the tournament’s all-time leading scorer on 21 goals before Argentina lost the final to Spain. Ronaldo played his sixth and last World Cup in 2026, became the first man to score at six different tournaments, and leaves the international game as its all-time leading scorer on 146 goals — but without a World Cup.

The full head-to-head, trophy by trophy and award by award, is a page of its own: see our GOAT of football comparison for the complete breakdown.

The short version for this page: on the Pele test — World Cups — Messi has one and Ronaldo has none, and neither is close to three.

Who inherits the argument?

The 2026 World Cup was supposed to be the handover, and it half was. Kylian Mbappe took the Golden Boot with ten goals, becoming the first player to win it at two World Cups in a row, though France went out in the semi-finals. Erling Haaland carried Norway to a first World Cup quarter-final. Jude Bellingham scored the goals that took England past Mexico and then Norway.

But the tournament’s own prizes went elsewhere. Spain won it, and three of the four main awards went to Spanish players — Rodri the Golden Ball, Unai Simon the Golden Glove and the 19-year-old defender Pau Cubarsi the Young Player award. Lamine Yamal, the teenager most people expected to announce himself, finished the tournament with one goal and no assists and a winners’ medal anyway.

Which is a fair note to end on. Nobody has claimed the crown yet, and “King of Football” has only ever been given, never won.

King of Football: quick answers

Who is the King of Football?
Pele. The nickname O Rei has been his since the 1958 World Cup and no one has taken it since.

Why is Pele called the King?
He won the World Cup three times, more than any other player, and was 17 when he won the first of them.

How many goals did Pele score?
767 in competitive matches, or around 1,280 if you count friendlies and exhibition tours. Sources genuinely disagree, and the difference is about 500 goals.

Why did Pele and Maradona never win the Ballon d’Or?
It was restricted to European players until 1995. France Football’s 2016 re-run of those years credits Pele with seven and Maradona with two.

Is Messi the King of Football now?
He has the strongest modern case — eight Ballons d’Or and the 2022 World Cup — but the nickname still belongs to Pele.

Photo credit: Alamy